News

[Media release] 7 Must-Knows When Sharing Financial Information Online

Thu, 25 Sep 2025 04:00:00 GMT

These are the 7 must-knows for content creators when sharing financial information online

Media Release: ASAS sees threefold jump in feedback on telco ads in 2024

Fri, 21 Mar 2025 03:32:00 GMT

In 2024, ASAS received 432 pieces of feedback, an increase of ~40% as compared to 2023. Telco advertisements were the most complained about, with 53 pieces received.

Notice of Office Closure

Thu, 02 Jan 2025 05:26:03 GMT

Our office will be closed for renovation from 6th January to 28th February 2025. During this period, our hotline (9 AM - 5 PM, Monday to Friday) and online services remain fully operational.

Mr. Bryan Tan appointed as new ASAS Council Chairman

Wed, 18 Sep 2024 12:00:00 GMT

ASAS has appointed Mr. Bryan Tan as its Chairman for the 2024-2027 term. He succeeds Prof. Ang Peng Hwa, who will remain on the ASAS Council as Immediate Past Chairman and Advisor.

Media Release: Food & Beverage advertisements tops ASAS feedback for second straight year

Mon, 18 Mar 2024 04:00:00 GMT

Advertisements by the food and beverage (F&B) and restaurant sectors continued to top the list of most-complained about industries in 2023. The Advertising Standards Authority of Singapore (ASAS) received 40 pieces of feedback on F&B advertisements, the most of any industry in 2023, with restaurants advertisements accounting for the second highest number of feedback with 33 pieces of feedback.

Media Release: ASAS sees jump in feedback on food & beverage, restaurant ads in 2022

Mon, 27 Mar 2023 07:14:00 GMT

Food and beverage advertisements were most complained about industry to ASAS in 2022, with restaurants not far behind.

Media Release: ASAS received 304 pieces of feedback on advertisements in 2021; F&B, Electrical & Electronics top categories of feedback

Tue, 01 Mar 2022 02:00:00 GMT

The Advertising Standards Authority of Singapore received 304 pieces of feedback in 2021, inclusive of advertising advice (4) and consumer-to-business complaints (277), businesses-to-business (17) and feedback from government agencies (6). This represents a drop in complaints from 2020 (428) but a return to the levels that ASAS saw pre-2020.

Media Release: 2020 COVID-19 ad complaints contribute to increase in feedback

Mon, 07 Jun 2021 02:00:00 GMT

The Advertising Standards Authority of Singapore (ASAS) received a total of 428 instances of feedback in 2020. The 19% increase over the 359 received in 2019 was partly attributable to feedback on advertisements for COVID-19-related products and services.

COVID-19 Phase 2 (Heightened Alert) Notice

Mon, 17 May 2021 00:55:00 GMT

In line with the measures announced by the Ministerial Task Force on 14 May 2021, the ASAS Secretariat will be working off-site from 17 May to 13 June 2021. As such, the ASAS hotline will be unmanned. Feedback and queries will still be attended to in the meantime. Please write to us using:

The online complaint form for your advertising feedback
The advertising advice form for copy advice
The query form for all other queries

The ASAS Secretariat thanks you for your understanding.

ASAS Webinar: REAL INFLUENCE = ETHICAL INFLUENCE

Fri, 20 Nov 2020 05:30:00 GMT

The ASAS invites you to our first-ever webinar, REAL INFLUENCE = ETHICAL INFLUENCE, on ethical social media marketing, supported by IPOS International, IRAS and QED Consulting.

Media Release: High-profile ad complaints contribute to rise in 2019 feedback

Tue, 28 Apr 2020 10:31:00 GMT

The Advertising Standards Authority of Singapore (ASAS) received a total of 359 instances of feedback in 2019.

ASAS Statement on Advertising During COVID-19

Mon, 06 Apr 2020 16:01:00 GMT

The ASAS would like to remind all businesses of their responsibility to support the advertising self-regulatory system during the COVID-19 pandemic. We provide six key points on ethical advertising that businesses should remember.

Updates to Children's Free-to-Air Television Programming Hours

Fri, 31 May 2019 12:55:00 GMT

Following the merger of Mediacorp #okto with Mediacorp Channel 5, the children's programming hours on free-to-air television under the Interpretive Guidelines have been updated.

Media Release: Misleading advertisements for beauty, restaurants most complained about in 2018

Tue, 30 Apr 2019 15:37:00 GMT

ASAS received a total of 218 instances of feedback in 2018. It received the most feedback on beauty-related advertisements, followed by restaurant advertisements.

Sale of Infant Foods Ethics Committee Singapore (SIFECS) Code of Ethics (5th Revision)

Sat, 12 Jan 2019 21:16:00 GMT

The Sale of Infant Foods Ethics Committee Singapore (SIFECS) Code Review Committee has introduced the fifth revision to the SIFECS Code, which includes the expansion of the scope from 0-6 months to 0-12 months, the expansion of sponsorship restrictions for healthcare institutions, the introduction of a penalty framework, and the expansion of the infant formula labelling in the Sale of Food Act.

Consumer Advisory: Wowmall - Consumers cautioned about misleading advertisements online

Mon, 06 Aug 2018 02:47:00 GMT

Between May to June 2018, the Consumers Association of Singapore (CASE) received seven complaints* from consumers against Wowmall, an online business (operating overseas), regarding the purchase of a watch that was drastically different from what was advertised online. Separately, the Advertising Standards Authority of Singapore (ASAS) received four feedback on the same matter.

Media Release - Updates to Appendix J (Investments)

Mon, 03 Aug 2015 04:04:00 GMT

The ASAS will implement enhanced guidelines to regulate advertisements on investments, including investments in overseas properties, and investment services. The enhanced guidelines aim to minimise the scope for advertisers of investments and investment services to make claims that are speculative, misleading or which cannot be substantiated.

Media Advisory on the Disclosure of Full Prices in Advertisements (Revised)

Wed, 15 Jan 2014 08:42:00 GMT

The ASAS has updated the media advisory of 20 Oct 2008, following observations and feedback from travel agencies and changes in the industry.

Notification on Advertisements Relating to Air Ionisers and Alkaline Water Generating Devices

Mon, 25 Apr 2011 07:40:00 GMT

The Advertising Standards Authority of Singapore (ASAS) has received several concerns on advertisements featuring air sterilizers and alkaline water featuring claims of health and medical benefits.